Map out the potential supporters who share your values.
You want to mobilize and organize these people to spread your narrative for you. Draw them and think about their interests, their values, their hopes and aspirations.
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We use a messaging house to highlight some simple topline messages that we need to repeat over and over again so that they stick in people’s minds.
This is a simple exercise to start articulating your values message.
Rhetorical and policy attacks on civil society are an effort to shrink civic space by destroying public faith in organizations and public motivation for participation.
Here are some tips for how to work with partners to tell narrative-changing stories.
Use this worksheet to draw the picture you want people to see when they hear your message about “civil society.”
Communications strategy outline once you have a clear goal.
We use a messaging house to highlight some simple topline messages that we need to repeat over and over again so that they stick in people’s minds.